All proceeds from Bhasha Mukherjee’s clothes will empower women to be prepared when faced with cyclones, flooding and other disasters. Dr Bhasha Mukherjee, the first south Asian woman to be crowned Miss England, has donated the “Ellie Wilde” dress she wore for her entry photo to the Miss World pageant in December, as well as a number of other items, in support of women in one the most disaster-prone places on earth. The sleeveless designer gown has a plunging V-neck, sheer bodice with lace appliques and stone accents and is expected to raise a considerable amount at auction. All money raised from the sale of women’s clothes and accessories donated to British Red Cross charity shops before 31 March will go towards the It starts with her campaign, a UK-government backed drive to help women in slum communities in Barishal, Bangladesh. The women there battle poverty, violence and extreme weather but are fighting back with the help of British Red Cross programmes that help them to build their own and others’ livelihoods. Bhasha, 23, who is also a junior doctor, said: “For me, donating this dress is very special. The dress is from Ellie Wilde and it was one of the dresses that I wore on the cover of India’s Health Magazine, and that was a very empowering moment for me. Click here for full press release
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